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The Adoption of E-tourism: An Empirical Investigation

Ibukun, Eweoya and Okuboyejo, Sena and Kelechi, Agomuo (2016) The Adoption of E-tourism: An Empirical Investigation. Asian Journal of Information Technology, 15 (18). pp. 3422-3429. ISSN 1682-3915

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Man's desire to discover more, enjoy more and acquire more is an nnquenchable thirst which gives relevance to tourism. The act of food-searching, safety and environmental-friendliness search in animals is naturally consistent; this is applicable to hwnans too and it boosts tourism which involves Customer Reservation Services (CRS), hospitality, airline reservation, car hire reservation and others. E-tourism is a revolution from traditional way of physically present in multiple locations to plan a tour, to achieving mnnerous tour planning tasks with maximwn convenience using ICT. This research is a smvey research, it investigates the acceptance and adoption of e-tourism in Nigeria, adopting the UTAUT!UTAUT2 model and analyzed the gathered data from the questionnaires using Smart PLS 3 to confirm the reliability and validity of the measurement instruments

Item Type: Article
Uncontrolled Keywords: ICT, UTAUT, Customer Reservation System (CRS), e-tourism, internet
Subjects: Q Science > Q Science (General)
Q Science > QA Mathematics > QA75 Electronic computers. Computer science
Divisions: Faculty of Engineering, Science and Mathematics > School of Electronics and Computer Science
Depositing User: Dr Sena Okuboyejo
Date Deposited: 21 Sep 2018 09:27
Last Modified: 21 Sep 2018 09:27

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