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Dataset on humanic clues and customer loyalty in selected hospitals in Lagos State, Nigeria

Borishade, T. T. and Worlu, Rowland E.K. and Kehinde, O.J. and Ogunnaike, O.O. and Iyiola , O.O. and Dirisu, Joy Favour and Olokundun, Ayodele Maxwell and Ibidunni, Ayodotun Stephen. (2018) Dataset on humanic clues and customer loyalty in selected hospitals in Lagos State, Nigeria. Data in Brief, 19. pp. 1948-1952.

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Abstract

This article describes survey result on humanic clues and customer loyalty in selected hospitals in Lagos State,Nigeria. This paper obtains information from the customer experience management strategy in considering the techniques in which customer loyalty can be built.365 copies of questionnaires were retrieved from the customers of the selected four private hospitals in Lagos State. The data gathered from the survey customers were subjected to inferential and descriptive statistics in order to as certain the sum,mean,standard deviation and the relative importance index(RII).The retrieved copies of questionnaires were analysed utilising SPSS(22). Using the Categorical Regression CATRE G analysis,the data article establish that humanic clues have positive influence on customer loyalty. The data collected is openly presented to enhance further analysis

Item Type: Article
Uncontrolled Keywords: Humanic clues Customer Loyalty Healthcare Nigeria
Subjects: H Social Sciences > H Social Sciences (General)
H Social Sciences > HM Sociology
Divisions: Faculty of Law, Arts and Social Sciences > School of Social Sciences
Depositing User: Mrs Hannah Akinwumi
Date Deposited: 17 Dec 2018 10:44
Last Modified: 17 Dec 2018 10:44
URI: http://eprints.covenantuniversity.edu.ng/id/eprint/12216

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