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DIGITAL BUSINESS TRANSFORMATION AND COMPETITIVENESS OF OIL AND GAS TRAINING FIRMS IN NIGERIA

EMIELU, EMMANUEL TAYO and Covenant University, Theses (2021) DIGITAL BUSINESS TRANSFORMATION AND COMPETITIVENESS OF OIL AND GAS TRAINING FIRMS IN NIGERIA. ["eprint_fieldopt_thesis_type_phd" not defined] thesis, Covenant University.

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Abstract

This thesis examined the effect of digital business transformation on competitiveness of corporate training firms in a developing economy environment. The pervasive and rapid rate of digital disruption motivates diverse organisations to leverage digital capabilities for competitive survival. However, the effect of digital capabilities on competitiveness does not seem to be fully captured yet. In this study, the explanatory power of digital sensing, digital seizing, digital re-configuration, digital adoption, and digital infrastructure was examined with respect to competitive intelligence, distinctive competence, innovativeness, customer value orientation, and service quality, as variables of competitiveness. Dynamic capability theory underpinned this research, supported by technology adoption and institutional theories. The methodology involved an online survey of 373 corporate training firms which was analysed using IBM SPSS 25 and Smart Partial Least Squares 3.0. The findings showed that digital business transformation has a significant effect on the competitiveness of the training firms surveyed. Particularly, the most significant and positive relationships were between digital sensing capability and competitive intelligence (β = 0.879, R2 = 0.772, t =23.711>1.96, p = 0.000 <0.05), digital reconfiguration capability and innovativeness (β= 0.884, R2=0.781, t=24.406>1.96, P=0.000 <0.05), and between digital infrastructure and training service quality (β = 0.880, R2 = 0.774, t = 24.676 > 1.96, p = 0.000 < 0.05). Besides, the study revealed that the training sector is experiencing increasing competitiveness which is likely to exacerbate with the trend towards online training. To boost competitiveness through digital transformation, corporate training firms should focus on strengthening their competitive intelligence, building distinctive competence, and driving innovativeness through digital sensing, seizing, and reconfiguration capabilities. In addition, by optimising their digital infrastructure acquisition and adoption, greater customer value orientation and service quality will be realized towards being more competitive in the face of digital disruptions. The study was limited to quantitative method and one business sector, which may be a basis for further research.

Item Type: Thesis (["eprint_fieldopt_thesis_type_phd" not defined])
Uncontrolled Keywords: Competitiveness; Corporate Training; Digital Business Transformation; Dynamic Capability
Subjects: H Social Sciences > H Social Sciences (General)
H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management
Divisions: Faculty of Law, Arts and Social Sciences > School of Social Sciences
Depositing User: Mrs Hannah Akinwumi
Date Deposited: 13 Jan 2022 10:57
Last Modified: 13 Jan 2022 10:57
URI: http://eprints.covenantuniversity.edu.ng/id/eprint/15568

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