ADENIJI, DAMILOLA PHEBEAN and Covenant University, Theses (2023) DEVELOPMENT OF A WEB APPLICATION FOR HOTEL REVIEW ANALYTICS. Masters thesis, COVENANT UNIVERSITY.
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Abstract
This research examines the impact of Information Communication Technology (ICT) on the hospitality industry, particularly in the context of online customer reviews (OCRs). The rise of online platforms and mobile apps for booking accommodations has led to an increasing reliance on OCRs by potential customers to make informed decisions. OCRs are currently recognized as a vital source of product details and a significant element that impacts consumer choices. The hospitality industry in Nigeria faces challenges due to the abundance of hotels and a lack of accessible information regarding their quality. The unavailability of detailed and understandable information makes it difficult for tourists and visitors to make informed decisions about hotel selection. This research seeks to bridge this information gap by creating a web-based analytics application that conducts sentiment analysis, topic modeling, word cloud visualization and text summarization for specific hotels in Lagos. The primary aim of this study is to develop a web application that empowers users to quickly understand customer opinions about specific hotels in Lagos. The objectives of the research include gathering and preprocessing data, categorizing reviews into specific topics, classifying reviews into sentiments, generating concise summaries of reviews, and developing a user-friendly web-based application using Streamlit. The resulting web application provides users with a time-saving and convenient way to access condensed and summarized hotel reviews, aiding their decision-making process. In conclusion, this research successfully develops a web application that analyzes and categorizes hotel reviews using NLP techniques. The application's visualizations and summarization tools enhance user experience, allowing users to make informed judgments about specific hotels in Lagos.
| Item Type: | Thesis (Masters) |
|---|---|
| Uncontrolled Keywords: | Information Communication Technology (ICT), Online Customer Reviews (OCRs), Natural Language Processing (NLP), Sentiment Analysis, Topic Modeling, Web Application |
| Subjects: | Q Science > Q Science (General) Q Science > QA Mathematics > QA75 Electronic computers. Computer science |
| Divisions: | UNSPECIFIED |
| Depositing User: | AKINWUMI |
| Date Deposited: | 03 Oct 2023 13:04 |
| Last Modified: | 03 Oct 2023 13:04 |
| URI: | http://eprints.covenantuniversity.edu.ng/id/eprint/17333 |
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