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Functionality of Pictures in Selected Nigerian Newspapers

Oyero, Olusola and Amodu, L. O. (2012) Functionality of Pictures in Selected Nigerian Newspapers. Communication Review, 6 (2). pp. 195-212. ISSN 1596-7077

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Pictures are a major part of our lives because we are surrounded by them wherever we turn. They have uses rangingfimn social to official. Almost eve1y printed material has pictures displayed on it in one form or the othe1; and newspapers are no exceptions. In fact, the newspaper indust1y is one of the largest users of still pictures. Nevertheless, considering that the newspaper has been plagued Ji'mn inception with inability to effectively sustain readers' attention, it becomes necessmy to examine the increasing trend in the use of pictures. While some are ofthe opinion that pictures aid readership, others consider them irrelevant. This study, therefore, set out to newspapers' use of pictures and people's perception oft he fimctions ofthese pictures. The theoretica I foundation of this work was laid on agenda-setting and uses and gratification theories. Both content analysis and survey were used to generate data for this study. For the content analysis, the Punch, the Guardian, Vanguard and This Day newspapers were used and a total of 208 respondents participated in the survey. Ourfindings revealed that most of the pictures analysed focused on economic issues, personalities and politics. We also discovered that majority ofthe respondents were ofthe opinion that pictures alone are not adequate as news contents

Item Type: Article
Uncontrolled Keywords: Pictures, newspaper, functionality.
Subjects: H Social Sciences > H Social Sciences (General)
Divisions: Faculty of Law, Arts and Social Sciences > School of Humanities
Depositing User: Mr Solomon Bayoko
Date Deposited: 16 Apr 2014 12:54
Last Modified: 16 Apr 2014 12:54

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