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Influence of television broadcasts on voters’ choice of parties: A study of 2007 Nigerian presidential election

Aririguzoh, Stella A. (2012) Influence of television broadcasts on voters’ choice of parties: A study of 2007 Nigerian presidential election. Journal of International Politics and Development Studies, 6 (1). pp. 40-73.

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Abstract

Political institutions believe that canvassing for votes through television broadcasts confer on them added advantages, especially making the voters to favour their points of opinion and consequently cast their votes for them. This study sought to find out if the various pieces of broadcasts from television on the 2007 Nigerian presidential election influenced the choices of political parties that voters in Ado Odo/Ota made. It was discovered that indeed television broadcasts influenced the choices of the political parties that respondents voted for. However, there were some other underlying factors, like partisanship, that also influenced the choice of the voters.

Item Type: Article
Subjects: H Social Sciences > H Social Sciences (General)
J Political Science > JA Political science (General)
Divisions: Faculty of Law, Arts and Social Sciences > School of Art
Depositing User: DR STELLA ARIRIGUZOH
Date Deposited: 08 Sep 2014 12:02
Last Modified: 08 Sep 2014 12:02
URI: http://eprints.covenantuniversity.edu.ng/id/eprint/2746

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