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BUSINESS STRATEGY AS A CONTRIBUTOR TO ORGANIZATIONAL PERFORMANCE

Ajagbe, Akintunde M. and Inelo, Fred and Udo , EKANEM EDEM UDO and UDUIMOH, ANTHONY AKWAWA and AKPAN, SUNDAY EDEM (2016) BUSINESS STRATEGY AS A CONTRIBUTOR TO ORGANIZATIONAL PERFORMANCE. International Journal of Advanced Academic Research, 2 (3). pp. 1-19. ISSN 2488-9849

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Abstract

Strategies to enhance performance in business organizations are of great importance to organization leaders in today‟s business environment. Research relating to both large, medium, small and micro sized firms constantly emphasized a positive relationship between business strategies, management activities and organisational performance. This is because it is often detailed that best business strategies produce outstanding organisational performance. This study reviewed diverse empirical literature on business strategies and their effects on organisational performance. The authors were able to ascertain from various literature reviewed that business strategies have a major role to play in enhancing organisational performance. This study finds that recognizing the causes of organizational performance is important especially in the perspective of the current global competitive and turbulent business environment. In addition, it helps an organisation to identify those factors that should be emphasized to improve performance in business organizations.

Item Type: Article
Uncontrolled Keywords: Business Strategy, Organizational Structure, Organizational Strategy, Organizational Performance
Subjects: H Social Sciences > H Social Sciences (General)
H Social Sciences > HF Commerce > HF5601 Accounting
Divisions: Faculty of Law, Arts and Social Sciences > School of Management
Depositing User: Mrs Aderonke Olufunke Asaolu
Date Deposited: 06 Apr 2016 10:27
Last Modified: 06 Apr 2016 10:27
URI: http://eprints.covenantuniversity.edu.ng/id/eprint/6525

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