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Strategic Flexibility And Market Performance Of The Furniture Industry

Inelo, Fred (2012) Strategic Flexibility And Market Performance Of The Furniture Industry. Masters thesis, Covenant University, Ota.

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Abstract

This study investigated the effects of strategic flexibility on the market performance of the furniture industry in the South West under fierce competitive environment. This study was developed around Resource Based View and Capability Theories. Theoretical models were used to develop three different hypotheses that were investigated through the surveyof 191 members of the furniture industry randomly selected.Copies of well structured questionnaire were administered to the members of the furniture industry in Lagos and Ogun States only. Validity

Item Type: Thesis (Masters)
Subjects: H Social Sciences > H Social Sciences (General)
Divisions: Faculty of Law, Arts and Social Sciences > School of Social Sciences
Depositing User: Mrs Aderonke Olufunke Asaolu
Date Deposited: 06 Apr 2016 10:39
Last Modified: 06 Apr 2016 10:39
URI: http://eprints.covenantuniversity.edu.ng/id/eprint/6526

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