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Efficacy of Advertising on Organisational Performance for Beverage Industries

Ogbari , M. E. and Okorie, Nelson and Aka, D. and Ekwerigbe, Nancy Elo (2016) Efficacy of Advertising on Organisational Performance for Beverage Industries. International Business Management, 10 (22). pp. 5319-5325. ISSN 1993-5250

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Item Type: Article
Subjects: H Social Sciences > H Social Sciences (General)
H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management
Divisions: Faculty of Law, Arts and Social Sciences > School of Social Sciences
Depositing User: Mrs Hannah Akinwumi
Date Deposited: 20 Jan 2017 12:14
Last Modified: 20 Jan 2017 12:14
URI: http://eprints.covenantuniversity.edu.ng/id/eprint/7605

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