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EMPLOYEE RESOURCING STRATEGIES: IMPLICATIONS FOR JOB PERFORMANCE AND PERCEIVED CORPORATE IMAGE IN SELECTED NIGERIAN PRIVATE UNIVERSITIES

Falola , Hezekiah Olubusayo and Covenant University, Theses (2017) EMPLOYEE RESOURCING STRATEGIES: IMPLICATIONS FOR JOB PERFORMANCE AND PERCEIVED CORPORATE IMAGE IN SELECTED NIGERIAN PRIVATE UNIVERSITIES. ["eprint_fieldopt_thesis_type_phd" not defined] thesis, COVENANT UNIVERSITY.

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Abstract

Employee resourcing strategies are fundamental to the survival and sustainable development of any organisation in the face of increasingly competitive business or academic environment. This study examined the resultant effects and level of relationship that exist between constructs of employee resourcing strategies, job performance and corporate image in some selected private Universities in Southwest Nigeria. To accomplish the goals of the study, a total of 500 copies of questionnaire were administered to the academic staff of the six (6) selected private Universities, out of which four hundred and forty-three (443) were retrieved and analyzed. Stratified and simple random sampling techniques were used to select the respondents for this study. Descriptive and inferential statistics such as Pearson Product Moment Correlation Coefficient, Linear Regression, Structural Equation Model (AMOS 22), Mean and Standard Deviation were used for the analyses. The results show significant relationships between the employee resourcing strategies, job performance and University' corporate image variables. The results also indicate that human resource planning strategies have significant effects on brand image at F= 151.277, df= 442, sig. at 0.000. Meanwhile, employee recruitment strategies have positive significant effects on research image at F= 17.047, df= 442, sig. at 0.000. On the other hand, the relationship between employee selection strategies and corporate reputation was positive at a correlation of 0.250, df= 442, sig. at 0.000 and sig. at 0.01 level (2-tailed). Similarly, the result shows that there is positive significant relationship between employee retention strategies and corporate identity at a correlation of 0.325, df= 442, sig. at 0.000 and significant at 0.01 level (2-tailed). It is therefore recommended that University management should develop employee resourcing strategies that are linked with Universities overall strategy to achieve their institutional goals.

Item Type: Thesis (["eprint_fieldopt_thesis_type_phd" not defined])
Uncontrolled Keywords: Employee Resourcing, Retention, Corporate Image, Research Image, Strategy, Job Performance.
Subjects: H Social Sciences > H Social Sciences (General)
Divisions: Faculty of Law, Arts and Social Sciences > School of Social Sciences
Depositing User: Mrs Hannah Akinwumi
Date Deposited: 16 Oct 2017 11:24
Last Modified: 16 Oct 2017 11:24
URI: http://eprints.covenantuniversity.edu.ng/id/eprint/9526

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