Items where Author is "Mike-Ewewie, Favour"
Group by: Item Type | No Grouping Number of items: 1. Adeyeye, Babatunde and Mike-Ewewie, Favour and Adesina, E. A and Oyedepo, T. and Yartey, Darlynton and Ojih, Success Emmanuel (2022) COVERT ADVERTISING AND THE PROMOTION OF BANKING SERVICES: A FOCUS ON THE MOVIE CHIEF DADDY. Academy of Strategic Management Journal, 21 (5). pp. 1-17. |
