Items where Author is "Ibidunni , O. S. "

OBAKPOLOR, SHALOM ESOGHENE and Kehinde, O.J. and Ibidunni, O. S. and Ibidunni, Ayodotun Stephen. (2020) STRATEGIC ADVERTISING COMMUNICATION IN NIGERIA'S TELECOMMUNICATION SECTOR: ASSESSING CUSTOMERS' PERCEPTION OF CELEBRITY ENDORSEMENT AND BRAND PREFERENCE. Academy of Strategic Management Journal, 19 (6).

Olokundun, Ayodele Maxwell and Iyiola , O.O. and Ibidunni, O. S. and Ogbari , M. E. and Falola , Hezekiah Olubusayo and Salau, Odunayo Paul and Peter, Fred and Borishade, T. T. (2018) Data Article on the Effectiveness of Entrepreneurship Curriculum Contents on Entrepreneurial Interest and Knowledge of Nigerian University Students. Data in Brief. (In Press)

Ogbari , M. E. and Ibidunni, O. S. and Ogunnaike, O.O. and Olokundun, Ayodele Maxwell and Amaihian, A. B. (2018) A COMPARATIVE ANALYSIS OF SMALL BUSINESS STRATEGIC ORIENTATION:IMPLICATIONS FOR PERFORMANCE. Academy of Strategic Management Journal, 17 (1). pp. 1-15.

Ogbari , M. E. and Dayo, Ade-Turton and Ibidunni, O. S. (2018) Concise Adoption of Generic Business Strategies, Virtues for Accomplishing:Corporate Mission in Multinational Firms in Nigeria. Canadian Social Science, 14 (1). pp. 9-19. ISSN 1923-6697

Olokundun, Ayodele Maxwell and Ibidunni, O. S. and Ogbari , M. E. and Peter, Fred and Borishade, T. T. and Falola , Hezekiah Olubusayo and Salau, Odunayo Paul and Kehinde, O.J. (2018) Survey data on teaching strategies and product innovation: A focus on selected university students in Nigeria. Data in Brief, 18. pp. 248-254.

Olokundun, Ayodele Maxwell and Moses, Chinonye, Love and Iyiola , O.O. and Ibidunni, O. S. and Ogbari , M. E. and Peter, Fred and Borishade, T. T. (2018) The effect of non traditional teaching methods in entrepreneurship education on students entrepreneurial interest and business startups:A data article. Data in Brief. pp. 16-20.

Ibidunni, O. S. and Inelo, Fred (2015) Market oriented strategic flexibility and market performance of the furniture industry in Southwest Nigeria under fierce competitive environment. Sky Journal of Business Administration and Management, 3 (1). pp. 8-16. ISSN 2315-8778

Babajide, A. A and Ibidunni, O. S. (2015) Marketing of Non Financial Services of Microfinance Institutions; Impact on Micro Small and Medium Enterprises' Business Performance. Journal of Business Diversity, 15 (1).

Ibidunni, O. S. and Ogundana, Oyebisi Mary (2014) Antecedents of Business Level Strategies in Nigerian Agro-Based Firms. Journal of Competitiveness, 6 (3). pp. 63-76. ISSN 1804-171X (Print), ISSN 1804-1728 (On-line),

Abiodun, A. J. and Ibidunni, O. S. (2014) Strategic Orientation, Business Level Strategies, Top Management Factor, Organizational System, Departmental Connectivity. African Journal of Business Management, 8. pp. 495-501. ISSN 1993-8233

Ibidunni, O. S. and Agboola, Mayowa G. (2014) Predicting Performance through the Elements of Organizational Culture. In: 23rd IBIMA Conference, 13-14 May 2014, Valencia, Spain.

Ogunnaike, O.O. and Ibidunni, O. S. and Adetowubo-King, Sunday (2014) Assessing the link between service innovation and performance in telecommunication industry. Science Journal of Business and Management, 2 (1). pp. 16-23.

Olokundun, Ayodele Maxwell and Falola , Hezekiah Olubusayo and Ibidunni , O. S. (2014) Agro Business as a Remedy for Youth Unemployment towards the Acheivement of Sustainable Development in Nigeria: Comparative Perspectives from the Kwara State Agro Business Economy. Journal of Economics and Sustainable Development, 5 (3). pp. 46-57. ISSN 2222-1700 (Paper) ISSN 2222-2855 (Online)

Ibidunni, O. S. and Falola , Hezekiah Olubusayo and Ibidunni, Ayodotun Stephen. and Olokundun, Ayodele Maxwell (2014) Effects of Human Resource Waste on Productivity in Nigeria. International Journal of Human Resource Management and Research (IJHRMR), 4 (3). pp. 47-56. ISSN 2249-6874; ISSN(E): 2249-7986

Falola , Hezekiah Olubusayo and Ibidunni, O. S. and Olokundun, Ayodele Maxwell (2014) Incentives Packages and Employees’ Attitudes to Work: A Study Of Selected Government Parastatals In Ogun State, South-West, Nigeria. International Journal of Research in Business and Social Science, 3 (1). pp. 63-74. ISSN 2147-4478

Ibidunni, O. S. and Agboola, Mayowa G. (2014) Predicting Performance through the Elements of Organizational Culture. Archives of Business Research, 2 (6). pp. 62-82.

Ibidunni, O. S. and Agboola, Mayowa G. (2014) Predicting Performance through the Elements of Organizational Culture. In: 23rd IBIMA Conference , 13-14 May 2014, Valencia, Spain.

Ibidunni, O. S. (2013) Marketing Management:Practical Perspective. Pumark Nigeria Limited, # 173 Ipaja Road, Iyana-Orile Bus-Stop, Agege, P.O.Box 1727, Agege, Lagos. ISBN 978- 978·- 50666-7- 8

Ibidunni, O. S. and Agboola, Mayowa G. (2013) Organizational Culture: Creating, Changing, Measuring and Consolidating for Performance. European Journal of Business and Management, 5 (32). ISSN 2222-1905 (Paper) ISSN 2222-2839 (Online)

Ogundele, O. J. K. and Hassan, A. R. and Ibidunni, O. S. (2011) An Assessment of the Performance of a Group of Entrepreneurs In the South Western Part of Nigeria. Lapai journal of Management Science, 2 (1 & 2). pp. 144-158.

Ibidunni, O. S. and Hasan, A. R. (2011) Marketing Strategies of Indigenous Companies in the Nigeria Environment. Crawford Journal of Business & Social Science, 1 (2). ISSN 2141 - 9094

Kehinde, O.J. and Ibidunni, O. S. (2011) Effective Managerial Succession: A Catalyst to Efficient Organizational Performance. Journal of Functional Maanagement, 4 (1). ISSN 2141-3711

Ibidunni, O. S. and Babajide, A. A (2011) Micro-Financing of Nigerian Micro and Small Entrepreneurs: Creating Value to the National Productivity ( A study of South-west Nigeria). In: 3rd Marketing Educators' Conference, February 13th - 16th, 2011, Covenant University, Canaanland, Ota, Nigeria..

Ibidunni, O. S. (2010) Attributes of Multi-National Enterprises: Catalysts for Growth and Development of Indigenous Companies in Nigeria. JOURNAL OF MANAGEMENT AND ORGANIZATIONAL BEHAVIOUR , 1 (3). ISSN 0794 - 0331

Ibidunni, O. S. and Babajide, A. A (2010) Effective Management of Marketing Programmes for The Sustainable Development of Small And Medium Enterprises in Nigeria. JABU International Journal Social and Management Sciences, 2 (1). pp. 193-208. ISSN 2141-4025

Ibidunni, O. S. (2010) Marketing Research for Excellence. Concept Publications Limited, 77, Shipeolu Street, Palmgrove, Lagos. P. 0. Box 2516, Mushin, Lagos, Nigeria. ISBN 978-978-8406-53-2

Ibidunni, O. S. and Iyiola , O.O. and Ibidunni, Ayodotun Stephen. (2009) Product Innovation, A Survival Strategy For Small And Medium Enterprises In Nigeria. European Scientific Journal, 10 (1). pp. 194-209. ISSN 1857 – 7881 (Print) e - 1857- 7431

Ibidunni, O. S. (2009) IMPACT OF COMPETITIVE MARKETING ON PERFORMANCE OF MULTINATIONAL AND INDIGENOUS FOOD AND BEVERAGE MANUFACTURING COMPANIES IN NIGERIA. ["eprint_fieldopt_thesis_type_phd" not defined] thesis, Covenant University, Ota..

Ibidunni, O. S. (2007) Achieving Optimal Sales Volume Through understanding Behaviours and Cultural values of Consumers. Environment, Values and Policies in Nigeria (A Book of Readings).

Ibidunni, O. S. (2006) Vision and Mission of Privatization in the 21st Century. Knowledge Review A Multidisciplinary Journal, 12 (3). ISSN 1595 -2126

Ibidunni, O. S. (2005) Globalization and Economic Rehabilitation and Reliance. MultiDisciplinary Joumal of Research Developmeut, 5 (2). pp. 24-25. ISSN 1596 - 974X

Ibidunni, O. S. and Falola , Hezekiah Olubusayo Impact of Strategic Orientation Dimensions on New Product Development in Agro-based Nigerian Firms. Economics and Management Research Projects: An International Journal, 3 (1). pp. 1-8. ISSN 2184-0309